Product magazine analysis

                                                                  Product Analysis

Price -£3.95


Advertisers- Clothing (Flysupply) Jewellery, Sports clothing,  Music Groups, Music Albums.


Content- Four interviews with Rich Homie Quan, Gucci Mane Young thug, Amber Diamond and Rizwan Ahmed. Information on Albums and Artists that are on the horizon. Also rappers showing their thoughts.


                                                            Market Segmentation

Demographic- Population wise this magazine isn't aimed at a an individual section of society segregating other members of it out of this magazine, This could be stereotypically aimed at men as there are two individual men who look are dressed in a way to be iconic or an inspirational figure to young people and older men. However with some of the research that I have done looking at women magazines I have seen that not only do they normally have main images of women with make up to attract women but there have been some magazines and even tv adverts where they would have men as the main image or the main attraction to get women audiences. So I think that this magazine is aimed at both genders. Also to reconfirm the point a class mate who initially bought this magazine is a girl also.


Geographic- Not based in one set country. This magazine doesn't typically have a set location as to where it was aimed. I think that with this type of genre they would try to get it the word out about it as soon as possible so its probably being spread around using the word of mouth. The two individual artists are from different countries also so that is a incite that this magazine is for multiple places rather than one particular place.


Benefits- The individual readers who want to know more about this magazine in regards to its contents will be able to read and understand the contents of the magazine and also understand the reasons as to why certain songs and tracks/albums have an affect/become popular with the audiences that they have.


Psychographic- Audience tends to be of a young age aspiring to be like their role models. probably around the ages of 16 going onwards I don't think parents would allow their children to read magazines like this at a younger age being wary of the affect on them in the future.


Behaviouristic- Generally revolves around individuals or groups of people who like to listen to Hip hop music or rap music socialising and talking about their individual aspirations for the future e.g. someone wanting to become a music artist in the future which i spoke about in one of my magazine analysis before.